A decline in the number of first home buyers combined with successive interest rate rises saw the market stabilise from the boom conditions we have experienced in recent years. Network expansion came largely from within existing offices with new locations in Carnegie, Caroline Springs, Narre Warren, Epping and Deer Park. We also welcomed our new regional office in Traralgon which opened earlier this month. We anticipate greater network expansion over the coming twelve months with many promising opportunities presenting themselves.
This year has also seen the group significantly expand our marketing materials. The return to a predominantly blue appearance has penetrated well into the market place and overall we have received a very positive response.
Other marketing initiatives saw us introduce our smaller, more user friendly property guide which has also been well received.
As always, the training room at Head Office has been working overtime as we continue to provide a range of extensive programs covering all aspects of the business. We have continued our ongoing relationship with Vic Uni, hosting both Full License and Agents Representative courses and look forward to expanding this partnership in the New Year.
As we look towards 2011, we are extremely excited about what lies ahead. Perhaps the most significant development comes as we commence working with our new advertising agency, Starship. Their fresh approach and innovative ideas promise to raise the bar and further cement our position as industry leaders.
We wish all our team members, clients and stakeholders a wonderful festive season and every success for the New Year 2011!