Barry Plant Gains Exclusive Access to Rebot
The Prospecting Tech Set to Transform Real Estate
Barry Plant has signed an exclusive access agreement with Rebot Mobile App, a new, innovative prospecting tool set to transform how agents identify and connect with potential vendors.
Developed in close collaboration with the Barry Plant Group, the Rebot mobile app is now live across the network, representing a major leap forward in lead generation technology. By harnessing propensity models and predictive AI, Rebot stands out in the marketplace, giving agents a clear edge in Victoria’s competitive real estate landscape.
The app is designed to streamline and sharpen prospecting efforts by using advanced data modelling to identify the most promising leads. Rebot analyses contacts within the Customer Relationship Management system (CRM), cross-references them with current market activity, and applies a proprietary “propensity to sell” score out of 100. Agents are then delivered the highest-scoring leads directly through the app, allowing them to focus their time and energy on the contacts most likely to convert.
Rebot does more than generate call lists – it allows agents to make calls, take notes, and sync updates directly to the CRM, all from their phone. Leads are delivered in sets of seven to encourage focused, consistent prospecting. If a lead isn’t actioned within a short window, it returns to the broader pool, ensuring data remains timely, relevant, and actionable, helping agents connect with customers at the optimal moment.
Rebot Founder, Darren McCoy, shared what sets Rebot apart.
“Rebot tackles the data at its core – keeping it clean and accurate – and there’s a huge amount of IP behind that. We’ve been refining it for five years, and it just works. The mobile app is a sophisticated delivery system designed to support agents, not replace them,” explained McCoy.
“Rebot aims to reduce spam across the industry – it doesn’t reach out on your behalf, but empowers agents to build genuine, high-quality relationships. No AI bots, no spam emails, no junk texts annoying clients.”
Early pilot testing produced standout results. One Barry Plant agent showcased the power of the Rebot mobile app, converting 25% of leads into connected calls, with one in five of those calls leading to an appraisal and a listing. The results are immediate, measurable and impressive.
Mark Hughes from Barry Plant Boronia jumped straight into Rebot and quickly saw the benefits, finding it instantly useful for identifying potential vendors to reconnect with.
“Rebot’s been excellent for sweeping through the really cold end of the database and reconnecting with people I haven’t spoken to in 6 to 12 months. It creates a nice, simple shortlist that’s not overwhelming, just 15 minutes, and you’re into quality conversations. The platform’s well-designed, easy to work through, and it’s helping set me up for a big spring by re-engaging the contacts that had fallen off the radar.”
What truly sets Rebot apart from other tools, including established platforms like NurtureCloud, is its ability to clean and maintain hygiene within an agency's CRM. Rebot identifies and corrects issues such as incorrect contact details or duplicate records, significantly improving data quality and agent efficiency. This data-cleansing functionality is not offered by any comparable product currently on the market.
Barry Plant’s Head of Growth, Mark Lynch, was clear in his praise for the app.
“Since launch, Rebot has introduced leaderboards, overhauled call list management, and continues to roll out new features and upgrades every week. The platform was already impressive, but it’s becoming more intuitive and powerful with every update. At this rate, there’ll be another set of game-changing features reshaping how we prospect by the time you read this,” Lynch said.
Barry Plant agents now have exclusive access to the platform for a short period of time before it becomes available to the broader industry. This first-mover advantage positions the group at the forefront of innovation in prospecting and client engagement.
Barry Plant CEO Lisa Pennell explained the potential the app offers.
“The Rebot mobile app has the potential to transform how agents prospect and generate leads. Its advanced data-cleaning capabilities promise a better experience for both agents and customers, with less spam and more meaningful connections. That’s something we at Barry Plant are deeply focused on,” explained Pennell.
“The current environment of more and more tech is high risk, as real estate is still a relationship game, ultimately. We’re all about less tech, and only the very best tech, to support relationships, not come between them. Rebot ticks all the boxes”
Rebot reflects a broader industry trend towards smarter, more structured prospecting using technology that empowers agents to get more out of their existing databases. Built for ease of use and grounded in real-time data insights, Rebot is set to become an essential part of the modern agent’s toolkit.