Special homes need a special approach
One of the great truisms of real estate is that every property is different, just as every vendor is different and every buyer is different. That’s why it is so important to understand that there is no “one size fits all” approach to successfully marketing a property, and we saw another reminder of this when the team was able to negotiate the successful sale of a very special home in Hawker Avenue in Preston.
Known as “Hawkers View”, for reasons that were obvious as soon as visitors reached the front door to discover the stunning City views that the elevated position provided, this unique home offered an eye-catching front façade (pictured). Yet it made an even more impressive impact once visitors stepped inside.
A fascinating combination of classic period details and the high end finishes demanded by an upmarket contemporary lifestyle in the 21st century, this special home retained its leadlight windows, plate rails, fretwork, ornate ceilings and a romantic gas log fire. These were cleverly combined with feature Blackbutt floors, a superb Caesarstone island bench in the kitchen which offered an impressive catalogue of quality European appliances, expansive living and dining areas which opened via stacker doors to an entertainer’s deck, BBQ area and gardens.
Apart from a generous 4-bedroom/2-bathroom offering, other features included split system cooling and an under-house gym/storage area. Of course, being close to trams, schools, and moments to bustling central Preston including our iconic Market didn’t hurt either.
The key thing to remember about special homes like this one is that they have to be marketed in a way that focuses on those buyers that have both the ability and the inclination to purchase a property of this quality. So it was very satisfying to see our team achieving a very strong sale at $1.525,000 here, putting smiles on the faces of both the vendors and the buyers.
Our team at Barry Plant Preston take a great deal of pride in creating individually tailored marketing solutions for all sorts of property. If you’d like to have a confidential chat about the best way to reach a super conclusion for your own property, don’t hesitate to give us a call.
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