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Mornington Peninsula Shire

Safety Beach

Safety Beach Property Market
& Suburb Profile

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MEDIAN PRICES IN SAFETY BEACH

Median house price

(all agencies, last 12 months)$1.1m*

House price change

(all agencies, last 12 months)-4.92%

Median unit price

(all agencies, last 12 months)$793k*

Unit price change

(all agencies, last 12 months)-8.91%

(Median House Price and Median Unit Price is calculated based on sales of properties with all numbers of bedrooms)

SAFETY BEACH price TRACKER

HousesUnits

Safety Beach sales overview

  • Sold by Private Sale or Other Method 100%
  • (Based on Sales Reported in the Last 12 Months)

Average days on market (houses)

(all agencies, 12 months)37

Average days on market (units)

(all agencies, 12 months)70

Average held period in Safety Beach

(proptrack)11 years

Safety Beach Investor Statistics

Median rental price for Houses

(all agencies, last 12 months)$722pw

House rental price change

(all agencies, last 12 months)0.03%

Median rental price for Units

(all agencies, last 12 months)$687pw

Unit rental price change

(all agencies, last 12 months)0.08%

Average rental yield for Houses

(all agencies, last 12 months)3.33%

Average rental yield for Units

(all agencies, last 12 months)4.1%

Safety Beach total population size

(as at the last census)6,328

Median household size in Safety Beach

(as at the last census)2.3

(Median House Price and Median Unit Price is calculated based on leased properties with all numbers of bedrooms)

Safety Beach property types

  • Houses 53%
  • Units 14%
  • Other 33%

OCCUPANCY in Safety Beach

  • Owned 70%
  • Rented 23%
  • Other/Not Stated 7%
  • Singles 27%
  • Families 72%
  • Other 2%

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About Safety Beach

Safety Beach is a bayside suburb in Melbourne, Victoria, Australia. Its local government area is the Shire of Mornington Peninsula.

Safety Beach occupies slightly less than half the area of land between the foothills of Mount Martha and Arthurs Seat and borders Port Philip Bay to its west.

Martha Cove is a large inland harbour and residential development in Safety Beach. It was named after its location in the cove at the foot of Mount Martha. The project, which began in 2004, was initially heavily protested by residents. After experiencing considerable financial difficulties, Martha Cove has since recovered to become a thriving residential community. Golfers play at the course of the Mount Martha Valley Golf Club on Country Club Drive, or at the Safety Beach Golf Course nearby.

Shark Bay was the former name of Safety beach. The scent from cattle farms nestled in the area attracted many sharks to the site. Mornington Peninsula Shire later changed the name to Safety Beach. Many tourists feared swimming in ‘shark bay’ for obvious reasons even after the farms were shut down and shark sightings had decreased which now as we know it is named Safety Beach, an attempt to draw tourists to the area, and it worked. Now there are over 100 beach/bathing boxes located on the beach, accommodating thousands of tourists a year.
It was breeding area for grey Nurse sharks in the 50's and 60's on the right side of the area towards Mt Martha and although they posed no threat many people would not swim because of the sightings and its subsequent name "shark bay". As it also had shallow sand bars which was good from kids to paddle in ankle deep water the suggestion to change it to "safety beach" by the local life savers and council. It was changed around 1963.

The area has a calm, sandy bay and a swimming beach which is popular for boating. The foreshore reserve has an attractive children's playground and BBQ areas with shading. Safety Beach Sailing Club was established in 1967. Safety Beach Sailing Club has hosted many State and National titles and SBSC sailors are recognized by the sailing community for their excellence in sailing with success at regattas and at State, National and International level.

Source: Wikipedia

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Safety Beach MARKET INSIGHTS

YearProperties SoldMedian Sale Price
(All Residential)
Sales Growth YoYProperties LeasedMedian Rental Price
(All Residential)
Rental Yield
2025148$966,750-4.92%188$705pw3.72%
2024148$1,060,000-4.10%232$679pw3.67%
2023167$1,020,0005.17%212$643pw3.44%
2022187$1,018,70010.37%176$632pw3.33%
2021316$903,50020.11%158$584pw2.99%
YearSoldMedian Sale Price
(All Residential)
Sales Growth YoY
2025148$966,750-4.92%
2024148$1,060,000-4.10%
2023167$1,020,000+5.17%
2022187$1,018,700+10.37%
2021316$903,500+20.11%

YearLeasedMedian Rental Price
(All Residential)
Rental Yield
2025188$705pw3.72%
2024232$679pw3.67%
2023212$643pw3.44%
2022176$632pw3.33%
2021158$584pw2.99%

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*The State of Victoria owns the copyright in the property sales data and reproduction of that data in any way without the consent of the State of Victoria will constitute a breach of the Copyright Act 1968 (Cth).The State of Victoria does not warrant the accuracy or completeness of the licensed material and any person using or relying upon such information does so on the basis that the State of Victoria accepts no responsibility or liability whatsoever for any errors, faults, defects or omissions in the information supplied.

This information is supplied by Barry Plant Group Pty Ltd (ABN 96 088 069 952) on behalf of PropTrack Pty Ltd (ABN 43 127 386 298).

The 12 month data in this report is from 31 October 2024 to 31 October 2025, last updated 31 October 2025.